UX/UI Design & Research

This is my final project for the Microsoft UX Design course. The goal was to create a grocery shopping app that meets the needs of a diverse set of users. I decided to use the SCAMPER ideation method, and more specifically focused on the Adapt part of SCAMPER. I adapted the swiping-motion, common on dating apps, to give users the opportunity to quickly browse recipes. One of the most common unmeet needs was the need to reduce decision fatigue. Unregistered users would, upon opening the app, be greeted by a randomly-generated recipe. They could either follow the checkout process and have all the ingredients delivered to their door within an hour, or they could swipe to browse more recipes which would then prompt them to sign up.

There are a lot more features that I am working on, such as the red-to-green bar which is to incentivize users to make wiser health decisions while still allowing them the autonomy to choose.
I am adding new screens to the wireframe on a daily basis, so please check back whenever you can for updates. Constructive feedback and criticism is always welcome and appreciated.